Rihanna just hopped over Yeezy to take Footwear News’ crown of “Shoe Of The Year.” Last year, Kanye West’s Adidas Yeezy Boost 350 got the honor yet Rihanna’s first historically speaking shoe, the Puma Creeper, now remains on the tennis shoe mountain.
“In my wildest dreams, I never would have imagined an honor like Shoe of the Year,” RiRi told FN. “It means so much to me to make a mark like this in the shoe and sneaker industry and to have so many people share my love for the Creeper.”
As indicated by Footwear News, they picked the Rihanna x PUMA Creeper as shoe of the year in view of retail deals, shopper input, online networking ability and general buzz.
“Shoe of the Year is the most coveted award because it truly reflects industry dominance,” said Michael Atmore, FN’s editorial director. “Like Stan Smith and Kanye West, Rihanna made a statement shoe that drove global excitement and generated huge sales. Rihanna and Puma pushed the market in a new direction with an overnight sensation that has real legs.”
Rihanna will be given her “Shoe of the Year” grant at the 30th yearly Footwear News Achievement Awards, which is basically the Oscars of shoes, on November 29th.